
AHA Center for Health Innovation Market Scan

AHA Center for Health Innovation鈥檚 Market Scan articles provide insights and analysis on the field鈥檚 latest developments in health care disruption, transformation and innovation.
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The Blue Cross Blue Shield Association (BCBSA) launched a national strategy on April 20 to address racial health disparities, starting with maternal health. This multiyear strategy is built on harnessing data analytics to measure and track disparities and taking programs that work for individual鈥
On a recent Saturday in South Philadelphia, Tyrique Glasgow volunteered to be a patient ambassador to spread the word about a one-day COVID-19 vaccination clinic being run by Penn Medicine and Mercy Catholic Medical Center in a local gym.
In an indication that it will be targeting social determinants of health (SDOH), Blue Cross and Blue Shield of North Carolina will begin piloting programs to address food insecurity. The payer is partnering with several state organizations and food banks to boost enrollment in the Food and鈥
Enthusiasm for and adoption of commercial artificial intelligence (AI) tools to aid clinical decision-making and patient care have been accelerating at a rapid pace. A new study, though, cautions that critical information often is missing from the Food and Drug Administration (FDA) clearance鈥
Nearly one in five health care workers say they need mental health services due to the pandemic but have yet to seek care because they鈥檙e too busy, unable to get time off work, can鈥檛 afford it or are too afraid or embarrassed.
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Digital health startups are on a roll in raising record levels of venture capital and their impact is growing on consumers, providers and the way care is delivered.
MasterCard and Verizon, have launched their first significant health care initiatives. MasterCard is partnering with b.well Connected Health to offer a digital solution that enables patients to verify their identity using a mobile phone. Verizon is entering the telehealth field with its BlueJeans鈥
For all the challenges the pandemic has presented, it proved two important points. First, hospitals and health systems demonstrated that they could rapidly scale digital technologies to increase access and improve safety. Second, the value of having C-suite leaders who could lead and execute鈥
Advocate Aurora Health recently launched a subsidiary, Advocate Aurora Enterprises, focused on investing in companies that improve the overall health and well-being of patients. The launch reflects its strategy to employ a 鈥渨hole-person鈥 care model extending beyond medical treatment.