Case Studies
Stay Healthy: Don鈥檛 delay care
As the U.S. continues its COVID-19 fight, the need for safe medical care unrelated to the pandemic is more important than ever. America鈥檚 hospitals and health systems are always ready to care, and have adapted to further ensure your safety.
New video urges the public: Don鈥檛 delay the care you need.
A new video in Spanish and English reassures patients and community members that hospitals and health systems 鈥榟aven鈥檛 missed a beat鈥 when it comes to safe care and to not delay preventive and emergency care.
Communications Toolkit
To help hospitals and health systems proactively address community concerns and help individuals overcome fears they have related to medical care, the AHA has created a Reassurance Communications Toolkit with ready-to-use videos, editorial content, radio and digital ads, and social media posts.
Other Resources
- AHA Board Chair Melinda Estes, M.D., urges patients not to avoid hospitals and EDs in a USA Today Op-Ed.